Boxing Day Shopping, Deep Discounts or Clever Retail Marketing Tactics?
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Boxing Day Shopping, Deep Discounts or Clever Retail Marketing Tactics?

Beware of the lure of deep discounts from retailers as quantities on gate crashers are always limited in quantity

Boxing Day sales, which take place on December 26th in many countries, including Canada, are typically characterized by retailers offering discounts on a wide range of goods. While it is certainly true that retailers use marketing strategies to promote their sales and attract customers, it is also possible for consumers to find good deals during Boxing Day sales.

It’s important to note that the availability and depth of discounts can vary greatly from one retailer to another and from one product to another. Some retailers may offer deeper discounts on certain products, while others may offer more modest discounts or no discounts at all.

As a consumer, it can be helpful to do your research and compare prices before making a purchase during a Boxing Day sale or any other sale event. This can help you determine whether the discount being offered is truly a good deal or whether you might be able to find a better price elsewhere. It can also be helpful to set a budget for your shopping and stick to it, to avoid overspending or making impulsive purchases that you later regret.

Boxing Day sales can be an exciting time for consumers, but it’s important to be aware that scammers may try to take advantage of the event to defraud people. Here are some tips to help you avoid Boxing Day scams:

  1. Be cautious of unsolicited emails, text messages, or social media messages offering discounts or promotions that seem too good to be true. These could be phishing scams designed to steal your personal information.
  2. Don’t click on links or download attachments from unknown sources. If you’re unsure about the authenticity of an offer, go directly to the retailer’s website to verify it.
  3. Don’t give out personal information, such as your name, address, or credit card number, to unfamiliar websites or individuals.
  4. Be wary of deals that seem too good to be true. If a product is being sold at a significantly lower price than what it typically sells for, it could be a counterfeit or a low-quality item.
  5. Use a secure payment method, such as a credit card or PayPal, when making online purchases. These methods provide some protection against fraud.
  6. If you’re shopping in person, be aware of your surroundings and keep your personal belongings safe.

Following these tips can help protect yourself from Boxing Day scams and have a more enjoyable shopping experience. And beware of retailers using deceptive or false advertising to lure people into their establishments. 

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TDS News
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